WORTH THINKING ABOUT: THE TRUTH ABOUT BETTER MOUSETRAPS
In his interesting new book “How Breakthroughs Happen: The Surprising
Truth About How Companies Innovate,” UC-Davis technology management profess
Andrew Hargadon writes:“Rarely, if ever, are the networks that surround an innovation in its
earliest stages given the credit they are due. Ralph Waldo Emerson’s famous
advice, ‘Build a better mousetrap and the world will beat a path to your
door,’ simply isn’t true. The world will *not* build a path to your door. As
John H. Lienhard, professor of mechanical engineering and history at the
University of Houston, notes, the patent office has issued some 4,400
patents for better mousetraps, and only 20 or so have made any money (the
most successful, the spring trap, was patented in 1899). Each year, 400 more
people apply for patents on improved mousetraps, maybe set out a doormat,
and wait for the world to beat its path to them.“But a better mousetrap, like anything else, will succeed only when
those who envision the idea convince others to join in their new venture –
as investors, suppliers, employees, retailers, customers, and even
competitors. These other bring their own connections with them, like Walter
Flanders brought some of the best ideas and machines of mass production to
the Ford Motor Company. The impacts we see are often the result of the
community that picked up and ran with the initial well-intentioned, but
underdeveloped, ideas. Take Emerson’s now-famous quote. In actuality, he
never said it. The quote originated some seven years after Emerson’s death.
What Emerson actually said was, ‘[I]f a man has good corn, or wood, or
boards, or pigs to sell… you will find a broad, hard-beaten road to his
house.’ Emerson was not talking about innovation but simply about selling a
good product. The quote became so much more because others picked it up and
ran with it. This is the same story we see for many, if not most,
innovations.”[See
Andrew Hargadon's "How Breakthroughs Happen: The Surprising Truth About
How Companies Innovate" -- or look for it in your favorite library. (We
donate all revenue from our book recommendations to adult literacy
programs.)]
Monthly Archives: June 2003
Poster Child
A few years ago, when I went out to see live music once or twice a week, I began to amass a small collection of posters (including the two pictured in this posting). Chicago is home to a few really excellent artists who design and often hand-print their own posters, usually for concerts, but of course for other stuff too.
A few weeks ago I stumbled across a few links for two of Chicago’s finest (and I don’t mean police officers), and I’ve been meaning to post them ever since:
Jay Ryan‘s virtual gallery, The Bird Machine,
Dan Grzeca @ GigPosters.com, and
some of Dan Grzeca’s work for sale via Atavistic.com.
The Chinese car
Within 10 to 20 years the Chinese will be able to sell a car that is very similar to today’s rental car: 4 doors, 4 seats, air conditioner, radio, new but not fancy. It will cost between $2000 and $3000 in today’s dollars. With cars that cheap it will be unthinkable to manufacture in the U.S. Consumers won’t bother to finance a $2000 purchase separately (maybe they’ll add it to their credit card debt). Drivers will still carry liability insurance but won’t bother with collision or theft coverage. With cars that cheap it won’t make sense to advertise. If Ford or Toyota tried to sell the average person a $25,000 car they would simply laugh, much as a Walmart shopper would think you’re crazy if you tried to persuade him to spend $2,000 on a TV.
People react with disbelief to this idea. Americans love their cars and identify with them. Consumers will pay for prestige and image. All true, of course, but think of how liberating it is to drive a rental Camry or Taurus with the Collision Damage Waiver. You don’t lock it. You don’t worry about it. You’re care-free. You don’t say “this is the greatest driving experience of my life” but the car is more than fine for sitting in traffic, which is mostly what urbanites do. After three years when it begins to require service you re-export it to Latin America and buy yourself a new one.
MusicMoz : The Open Music Project
Republican Ralph?
Agence France Presse has the latest report on Ralph Nader‘s presidential plans. Looks like he’s mulling an independent run or — even Republican primary challenge to Bush — if the Green Party does the sensible thing and avoids a repeat of his 2000 bid.
”Wouldn’t that be interesting? A Republican run?” Nader says, arguing that even GOP voters deserve a choice. This eye-catching but bizarre notion will last about as long as one of Ralph’s speeches, and not much longer. But by staying coy and not making his intentions clear, Nader is
actually repeating a core mistake of his 2000 run, which was to declare
his candidacy too late to maximize his campaign potential. He even
admitted as much in his book, Crashing the Party. Which, of course, will make a lot of Nader detractors happy.
My Name In Lights… er, Pictures
As “germuska” is an uncommon name in most of the world outside of Slovakia and Hungary (and not all that common there), this seemed promising. The search turned up the photo to the left, apparently from the time of the 1956 revolution in Hungary, which no longer shows up in the page purported to be its source. It’s fun to imagine that I’m related to someone in the photo. I suppose it’s possible, although it would be indirectly; my Grandfather and his family came to the US from Budapest during World War One. Besides, the way these image searches work, there’s no reason to believe that my name has anything to do with anyone in the picture. More likely it was somehow associated with this researcher who shows up in a Google search for my name on that site. Of course, I don’t speak or read a word of Hungarian, and of course it’s not a language served well by online translation systems.
Changed the Subject
For instance, on April 15, 1912, the Titanic sank after hitting an iceberg, killing approximately 1,500 of its 2,200 passengers. According to historians, Titanic survivors began disembarking in New York at 10 o’clock on the night of April 18. The next morning at 10:30, a special panel of the Senate Commerce Committee was gaveled into session inside the ornate East Room of the Waldorf-Astoria Hotel in New York.
Last year, when Cheney called Daschle to urge him to limit any hearings into 9/11, the V.P. argued it would drain sources away from the war on terrorism. By contrast, just 11 days after Japanese bombers hit the U.S. with a sneak attack killing nearly 3,000 people, President Franklin D. Roosevelt signed an executive order creating a commission to “ascertain and report the facts relating to the attack made by Japanese armed forces upon the Territory of Hawaii on December 7, 1941 … and to provide bases for sound decisions whether any derelictions of duty or errors of judgment on the part of United States Army or Navy personnel contributed to such successes as were achieved by the enemy on the occasion mentioned.” It was the first of eight government-led investigations into the Pearl Harbor.
The Warren Commission, headed by Supreme Court Justice Earl Warren, was formed just seven days after President Kennedy was assassinated. Last February, after seven astronauts died when the Space Shuttle Columbia disintegrated 200,000 feet above Texas, NASA’s Columbia Accident Investigation Board was created 90 minutes after the incident; $50 million was immediately set aside for the probe. And in just four months, the board has already made public significant findings about the crash investigation.
By contrast, nearly two years after the Sept. 11 attacks on the World Trade Center, the 9/11 commission only recently opened up its New York City office. The commission’s budget has been increased to $14 million, but many experts say that’s still far short of the sum needed to do the job right.
Hungry Eye

My friend Brendan is a professional photographer and writer who has been all over the world and brought back some incredible photos. I recently checked out his website, Hungry Eye.net. You should too.
Google-jacking?
automatic dancing is Fotz teen nude
… Don Giovanni Finch han del vino Champag Some misc music files we would like to show
to you: Little Charles Give Me A Chance – Various Songs The Swahili Sing. …
lesbiannude.123456.nu/automatic_dancing.html – 5k – Cached – Similar pages
Travelling Shoes

We just got back from a few days in muggy Virginia and Washington, DC. We visited some good friends and met their adorable newborn baby, and then went and celebrated the marriage of two good friends. We return jealous of the lovely rolling hills and greenery but very happy that Chicago won’t be that humid for at least a month or two. We noted the peculiar tendency of strip malls in the Richmond, VA area to have the word “festival” in their name (I suppose as we might have “commons” or “crossing”. )

I think I’ll check out one of those PHP photo album applications, but in the meantime, I’ll attach a couple of snaps to this blog entry.

We definitely came back with a share of the general inspiration that travel can bring… but nothing like Stefano Mazzocchi’s recent reflection on his travels in Peru…